Privacy Policy

Last Updated: July 2026

Rug Life ("we," "us," or "our") operates the rugliferochester.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide when you:

Fill out a contact or quote request form (name, email address, phone number, address)
Schedule a rug pick-up or delivery
Call or email us directly
Subscribe to communications from us

Automatically Collected Information

When you visit our website, we may automatically collect certain information, including:

Browser type and version
Operating system
Pages visited and time spent on each page
Referring website or source
IP address (anonymized where possible)
Device type and screen resolution

How We Use Your Information

We use the information we collect to:

Respond to your inquiries and provide quotes
Schedule and coordinate rug pick-up and delivery
Communicate with you about your rug cleaning order
Improve our website and services
Send occasional marketing communications (only with your consent)
Comply with legal obligations

Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance your browsing experience. These include:

Essential cookies: Required for the website to function properly.
Analytics cookies: Help us understand how visitors use our website (e.g., Google Analytics).
Marketing cookies: Used to deliver relevant advertisements and track campaign performance.

You can control cookie preferences through your browser settings. Disabling cookies may affect website functionality.

Third-Party Services

We may use third-party services that collect, monitor, and analyze information to improve our service. These may include:

Google Analytics (website analytics)
Google Ads (advertising)
Facebook/Meta Pixel (advertising)
Email marketing platforms

These third-party services have their own privacy policies governing the use of your information.

Data Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

With service providers who assist in operating our business (payment processing, email delivery)
When required by law or to respond to legal process
To protect our rights, property, or safety

Data Security

We implement reasonable security measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Your Rights

Depending on your location, you may have the right to:

Access the personal data we hold about you
Request correction of inaccurate data
Request deletion of your data
Opt out of marketing communications
Withdraw consent for data processing

Children's Privacy

Our website and services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us: